
Journal

All Insights and News
-
LATE Latte Art Competition
What: LATE - Latte Art Teams Event: 10 teams of two represent their cafe or business in a latte art competition format where disciplines and score... -
What Defines Specialty Coffee in 2019?
Although speciality coffee needs to hold the value to coffee producers at its core, it has become so much more than a finite definition of quality ... -
Philippines - A New Specialty Origin: Challenge, Success and Community
On 1 November 2019, join us at a cupping + presentation + panel discussion at the Assembly roastery. -
Ceramic Coffee Cups: A collaboration with Skye Corewijn
Is there a perfect coffee cup? Is there a shape of vessel that enhances the unique characteristics of a brew? James Wise collaborated with renowned London ceramicist Skye Corewijn to find out. -
Coffee Solubility And Making Espresso
What You Need To Know About Solubility and Making Coffee This article discusses how solubility data is interpreted and its meaning when applied to ... -
Maxwell Colonna Dashwood — Colonna Coffee
In a candid interview, Maxwell Colonna Dashwood discusses all things coffee and coffee related here at the Assembly Roastery. -
Opening A Coffee Shop - Part 1: Competitive Advantage
Businesses serving coffee compete with one another for a share of the market and when one business acquires or develops unique attributes, which are valuable to consumers, it results in a position of competitive superiority and greater market share. -
Opening A Coffee Shop Pt. 2. — The Problem With Being Too Coffee Focussed
This article details the individual components which contribute to a customer's perception of value, and considers the applications within the independent industry of coffee. -
Opening a Coffee Shop Pt. 3 — Communicating Value
This article expands on part two in this series and focusses on increasing the commercial viability of cafés committed to sourcing and preparing the highest attainable standard of coffee. -
Magnus Reid - C.R.E.A.M
It’s about being conscious of making things easier for us, more convenient for guests and at the same time, creating interesting dishes. -
Mat North — Full Court Press
The first thing is location. Location is the most important part of any coffee focused business.
-
Learning About Coffee - The James Wise Way
James began his specialty coffee journey as an avid home brewer and curious customer. An insatiable desire to learn inevitably led him to his first... -
The Assembly Espresso — Created Collectively
-
Rob Dunne — DunneFrankowski
If we’re going to attract more consumers away from the chains then we need better understanding of what it is that attracted them there in the first place.
-
L.A.T.E - Latte Art Team Event (Paris)
Which Cafe has the best team of latte artists in France? Teams of two compete representing their cafe in disciplines that simulate the reality of working in a cafe. -
Hugh Duffie — Sandows Cold Brew
After years visiting independent coffee shops as a customer, Hugh Duffie began his professional involvement in 2012 working at TAP Coffee. Here he ... -
Michael Sager - Sager + Wilde
It’s about drawing the line somewhere and understanding the values of the guests you are serving.